Marketing Plan for your bakery business
TIPS - Marketing plan for small bakery
Why need a Marketing Plan ?
Marketing plan would consider following factors such as distribution costs, production costs,
advertising expenses and any expense related to identifying and marketing the products to the
consumers in the targeted markets. Marketing involves identifying, anticipating and satisfying
customer needs. A marketing plan takes the stated aims and objectives and then puts in place a
series of marketing activities to ensure those objectives are achieved .Strategies as how these
plans are going to be communicated or promoted to your end users .
Any business marketing plan require s to be based on four pillars of marketing generally known
as four Ps
Product
Place
Price
Promotion
Tools
Word to mouth
Local media
Online presence
Banners/Billboards